Before
After
Extraordinary Trips of a Lifetime
RomanceTravelConcierge.com are purveyors of ultra-stylish romantic Wedding, Honeymoon, and Travel packages. With an eye for luxury and a savvy clientele, RTC needed a website re-design that reflected the discerning tastes of their high-end clients. From full-service Wedding Packages, to Honeymoon and Babymoon packages, RTC is on the forefront of modern travel.
Our Approach
RomanceTravelConcierge.com approached the blueSEO Los Angeles web design team with one goal in mind: Conversion. RTC was looking for a new website with a certain amount of interactivity that could grab a visitors attention and adequately display their travel packages in a visually appealing and informative way.
Our web design team wanted to maintain the integrity of RTC’s vision. In this regard, the color scheme of the original site was not changed. Neither was the logo, though we made an effort to enhance it in order to mesh with the re-design. We realized that in order to capture a travelers attention, especially in a world wide web with a countless number of options, we needed to not only appeal to clients visually, but we also needed to add a certain level of interactivity in order to make the content more accessible. We focused on creating a warm and inviting atmosphere with the use of multiple textures, light, and shadows. A great deal of time was also spent choosing vibrant, high-resolution images that had the ability to truly capture a destinations essence.
One of the most crucial elements of this website, which is also the focal point on nearly every page, is the interactive map which allows the client to browse destinations by geographic location and price. This interaction was used in order to keep the user engaged and interested, and to also potentially educate the client on RTC’s many exotic travel destinations. Having the interactive map easily accessible, not just in every web browser but also in every smartphone, was one of our main concerns. Javascript was used to ensure that the map would be cross-browser and smartphone compatible.
All of these elements were themed into the WordPress framework from scratch. This allows RTC to make blog posts filled with rich and original content, update any photograph for any of their many destinations if they so choose, and to also maintain more control over their own content. The use of WordPress also allows blueSEO to effectively utilize the website for Search Engine Optimization.
Respnsibilities
All graphic design, images, and functional web elements. CSS, HTML, Jquery, Prototype, Xhtml, and WordPress Implementations. Transferring site from production servers to live servers.